About Our Owners Julie Shaw and Michele Howard

Our Mission at Pin-Up Marketing is to revolutionize the traditional marketing agency model by putting people first. We strive to build meaningful, long-lasting partnerships with our clients and to work alongside them as their trusted marketing partner.

Our approach is centered on care and collaboration. We listen to our partners’ needs and work together to create customized, effective marketing strategies that achieve their goals. Our goal is not just to deliver results, but to help our partners succeed and grow. We believe that when we work together as a team, we can achieve anything. Our passion for marketing is matched only by our commitment to our partners’ success.

We combine the latest digital marketing techniques with our in-depth knowledge of the automotive industry to help our clients achieve their goals.

Want to know what sets us apart?:

  • Expertise in the Automotive Industry: Our team is composed of automotive experts who have years of experience working with car dealerships, OEMs, and automotive aftermarket companies. This expertise allows us to provide valuable insights and create custom marketing strategies that are tailored to the unique needs of each client.
  • Innovative Digital Marketing Strategies: We stay up to date with the latest digital marketing trends and techniques, from social media advertising to email marketing to search engine optimization. We work closely with each client to determine the right mix of tactics to help them achieve their goals, whether that’s increasing leads, improving engagement, or boosting sales.
  • Data-Driven Approach: We rely on data and analytics to measure the effectiveness of our campaigns and make informed decisions about future strategies. We use a range of tools to track metrics such as website traffic, leads, and conversions, and adjust our tactics accordingly to ensure the best possible results.
  • Personalized Attention: We believe in building long-term relationships with our clients and providing personalized attention to each one. We take the time to understand their unique goals, challenges, and opportunities and work closely with them to ensure their success.

With Pin-up Marketing, clients can expect a partner that has the experience, expertise, and digital marketing skills to help them succeed in the competitive automotive industry.

Our Co-Owners Julie Shaw and Michele Howard have over 20 years of combined experience in the automotive industry. Our experience within the dealership range from Sales BDC Management, Service BDC, Marketing Management, and Inventory control. Our combined experience gives us the skills and knowledge needed to help your dealership gain or retain regional market share.

About Us Picture Two Laughing Michele and Julie

We view ourselves as your in-house team, offering the flexibility to deliver at a moment’s notice – which oftentimes is needed in this fast-paced industry!  As a member of your team, we understand how quickly the direction can change and therefore don’t view each new request as a new line item on your invoice, but rather an opportunity to prove our commitment to you. We are here to help your dealership meet its goals, simple as that! So whether you are looking for retention or to pull conquest customers, or seeking a total digital marketing program, we are here to help you meet your goals!

We are always looking for the new angle, or a different approach. We believe in full transparency and know that what makes a great partner is loyalty, trust and drive! Contact Us today to see what we can do for you!