Marketing Services

Email Marketing

One of the most effective ways to stay connected with current and potential vehicle, motorcycle and RV buyers: eye-catching, targeted emails with relevant promotions, affordable and built to keep your dealership top of mind.

Campaigns for every stage

Sales & service retention Customized campaigns that re-engage your past customers, from sales offers to service reminders.

Journey builder Follow-ups based on the vehicles each customer has shown interest in, so every email is relevant.

In-market shoppers Precise targeting reaches buyers who haven’t visited your dealership yet, with offers that turn interest into showroom visits.

Newsletters Regular newsletters keep your brand in front of existing customers and your dealership top of mind.

Why email

Engaging Your Audience with Relevant Content

Email Marketing remains one of the most effective ways to stay connected with both current and potential vehicle, motorcycle, or RV buyers. Pin-Up Marketing’s Email Marketing services offer your dealership an affordable and impactful way to send eye-catching, targeted emails that engage your audience with relevant promotions. Whether you’re focusing on customer acquisition, service reminders, or conquest campaigns, email marketing helps keep your dealership at the forefront of buyers’ minds.

Re-Engage Past Customers

Pin-Up Marketing’s expert team creates customized campaigns for both sales and service retention. We aim to re-engage your past customers and with our journey builder we will re-engage based on which vehicles the customers have shown interest.

Reach In-Market Shoppers

We can also connect to potential customers who haven’t yet visited your dealership but are in the market for a vehicle. With precise targeting, we’ll deliver offers that convert interest into showroom visits.

From sending personalized offers to new leads, to delivering newsletters that keep your brand in front of existing customers, we help your dealership maintain meaningful connections that drive results.

Our newest offering

Personalized URL (PURL) Emails

One of our newest offerings is Personalized URL email campaigns (or PURL campaigns). PURL emails are a customized approach used to create trade interest with past customers by sending personalized emails from your General Manager or Sales Manager. These campaigns have been generating consistently high lead volumes for Pin-Up’s clients and are a proven strategy to boost monthly leads in a short period of time. Learn more at our relevant blog post here.

  • Sent from your General Manager or Sales Manager
  • A personalized URL for each past customer
  • Built to create trade interest
  • Consistently high lead volumes for Pin-Up’s clients

Get started

Let’s Get Started!

Tell us about your dealership and your goals, and we’ll be in touch.

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